A major shift is under way in marketing and it is altering not only content creation, but also many marketing processes. Artificial intelligence is a key force in this changing landscape. Our expert academics from the Marketing and Consumption research
Author: zoe.farrow
Over £2.5 million in master’s scholarships available to University of Bristol Business School students
At the University of Bristol Business School, we are committed to empowering future global leaders which is why we are proud to offer over £2.5 million in master’s scholarships for 2025. This new offering from the school will:
- Support exceptional
Scholarship Success: Stories from our Chevening Scholars
Click the images to jump to their stories.
We are proud to support exceptional … Read more
Supply Chains for Resilience and Sustainability in Uncertain Times
As the world grapples with geopolitical instability, rapid technological changes, economic volatility, and the drive towards net zero, addressing the complex challenges facing supply chain professionals is more critical than ever.… Read more
The future of Regenerative Marketing
Marketing is broadly defined as a set of activities aimed at identifying and fulfilling customer needs, with the goal of generating profit. However, as business practices evolve to suit the changes in our society, nature and planet at large, it … Read more
Soft Skills for Leaders by Ben Dowman
In business today, “soft skills” might seem like a misleading term. These crucial abilities, often undervalued, are actually key to successful leadership. In the blog below, Ben Dowman, an experienced leadership consultant and coach, clarifies the importance of soft skills … Read more
Research Engagement and Relevance: Reflections from the University of Bristol Business School
On 18th June, the University of Bristol Business School hosted an enlightening event titled “Engagement & Relevance – Point and Counterpoint”, featuring speakers Professor Martin Parker and Professor Robin Holt. The session provided a compelling discourse on the current … Read more
Navigating the grant capture, interdisciplinarity and impact: the early-career researcher (ECR) perspective
Insights and takeaways from the Faculty ECR event ‘How to live well as a researcher?’
Held in an atmospheric suite at Engineer’s House, this event brought together early-career researchers (ECRs) from across the Faculty of Arts, Law and Social Sciences, … Read more
Should the state pension age go up in countries with ageing populations?
As societies worldwide get older, the debate over raising the state pension age becomes increasingly pressing. Aging populations, coupled with declining fertility rates and rising life expectancy, are reshaping the landscape of public spending, particularly on pensions. Many countries are … Read more
Empowering Future Leaders: Bristol Business Students Assess Sustainability Reporting
Last March, students from MSc Global Operations and Supply Chain Management and students from MSc International Business and Strategy – Global Challenges, participated in the annual auditing exercise assessing companies’ sustainability and ESG reporting.