In today’s globalised world of work, the ability to navigate cultural differences is increasingly crucial for leaders and organisations alike. Drawing from insights shared in the University of Bristol’s recent webinar ‘Cultural Intelligence for Leaders’ led by Dr. Rushana Khusainova, Associate Professor Ekaterina Nemkova from IÉSEG School of Management offers valuable perspectives on the development of cultural intelligence, shedding light on its significance and practical approaches for leadership and management.
Defining Cultural Intelligence
How can we define Cultural Intelligence and why is it so important now?
Cultural intelligence is related to people’s ability to communicate effectively in culturally diverse environments. It involves having the skills to understand the viewpoint of others and adapt your behaviour accordingly. In today’s business world, with globalisation processes and more people working in different places, whether in person or online, this skill is becoming increasingly important.
Understanding the Dynamics: Corporate Culture vs. Social Culture
Are corporate culture and social culture similar in the way they are developed/encouraged or are there fundamental differences in the way such intelligence is grown?
Corporate culture and social culture may seem similar on the surface, but they differ fundamentally in their development. As Professor Nemkova explains, “Social culture develops much more spontaneously… it is usually easier to analyse post-hoc why it was shaped in a certain way than to try and exactly predict how it would look in the future.” Conversely, corporate culture undergoes a more deliberate shaping process, often reflecting the values of its founders. Multinational corporations, in particular, invest effort in aligning organisational cultures with their core values through strategic initiatives and employee selection.
Strategies for Enhancement: Boosting Cultural Intelligence
What are the best ways to increase cultural intelligence individually and within the organisation?
To enhance cultural intelligence within organisations, continuous communication improvement is paramount. Professor Nemkova emphasises, “Managers and leaders have to pay attention to conflict situations or misunderstandings as they could form a solid ground for the development of cultural intelligence.” External support from cultural consultants can facilitate cultural intelligence seminars, enabling teams to engage in reflective discussions on challenging topics. As she suggests, “Having the help of an external professional can speed up the process.”
Individually, cultivating cultural intelligence begins with education and curiosity. Professor Nemkova advises, “Starting from something as simple as picking up a book about cultural intelligence, listening to podcasts, or increasing general knowledge about the topic in any other way.” By viewing cultural differences as opportunities for learning and connection rather than barriers, individuals can develop the self-capacity for effective intercultural interaction.
Nurturing cultural intelligence is essential for organisational and managerial success in an interconnected world. By understanding the dynamics of cultural development and implementing strategies for enhancement, leaders can foster inclusive environments where diversity thrives, driving innovation and collaboration.
What steps can you take to foster greater understanding and appreciation of cultural diversity within your organisation and beyond?
Learn more about MSc Strategy, Change, and Leadership.