Digital Marketing Trends in 2024

Mac desktop screen with words 'Digital Marketing' displayed2024 will be the year of change. The Marketing and Consumption group at the University of Bristol Business School predicts a shift in the digital marketing landscape as new technologies become more widely available and sustainability continues to rise higher on the agenda. Here our Marketing academics and PhD researchers weight in on the imminent developments in the sector.

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How has sustainability changed the careers landscape for Business School graduates and how can we prepare for the future?

With the changing regulatory landscape and introduction of mandatory sustainability reporting standards in accounting, sustainability has become ubiquitous in the careers landscape for graduates in this sector.  The University of Bristol Business School is developing ways to make the curriculum in the Business School future-oriented, to prepare students to be impactful leaders and decision-makers in sustainability-related areas in their future careers.

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ESG and Responsible Investment

Last week the University of Bristol Business School, along with the Chartered Institute for Securities and Investments, hosted ‘Bank of England economic update and ESG from a stewardship perspective’. Dr Yi Li, Lecturer in Accounting and Finance, attended the event, here she outlines her key takeaways. (more…)

2023-2024 Finance Seminar Series

After the successful series last year, we are back with a new, exciting schedule for the 2023-2024 academic year. All seminars are planned to be face-to-face, with speakers coming to Bristol, spending a day visiting the Business School, and meeting our faculty. Our Seminar Series is the result of excellent speaker suggestions from our faculty members and a shortlisting based on both academic and diversity criteria. (more…)

Our MSc Business Analytics programme is now accredited by the Institute of Analytics

The University of Bristol Business School is delighted to announce that our MSc Business Analytics programme is now accredited by the Institute of Analytics (IoA) and we are now corporate partners. This is a great achievement for the School and is thanks to the hard work and dedication of our team! (more…)

What are the key challenges in developing sustainability strategies in organisations? Sustainability strategies in organisations workshop April 2023

PLN Sustainability Workshop April 2023

The Professional Liaison Network, part of the Faculty of Social Sciences and Law at the University of Bristol delivered a collaborative workshop on Sustainability Strategies in Organisations. This event, hosted by Burges Salmon looked to promote discussion on the key challenges around developing sustainability strategies in organisations.

 

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